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Learning Hub · Branding

Brand Centre

Design your logo, brand colours, and visual identity

What is the Brand Centre?

The Brand Centre (also called Logo Studio) is your all-in-one branding tool. It generates professional logo designs based on your business name, lets you customise every detail — colours, fonts, icons, layout — and then exports a complete brand pack you can use across your business.

How Logo Studio works

The process is split into two steps: Pick and Customise.

Step 1 — Pick

Logo Studio generates a grid of 60 unique logo options based on your business name. Browse, filter by icon category, and click any logo to select it. You can favourite designs to shortlist them.

Step 2 — Customise

Once you pick a logo, the customisation studio opens. Tweak the colour palette, font, layout, icon, tagline, and background. Drag elements to reposition them and scale them up or down.

Quality scoring

Each logo gets an automatic quality score based on readability, contrast, accessibility, and small-size legibility. Aim for a high score before exporting.

Variants

Auto-generate variants of your chosen logo — dark mode, light mode, icon-only, and different aspect ratios for various use cases.

Brand pack export

Download your final logo as PNG, SVG, or PDF. The brand pack includes all variants plus a brand style sheet summarising your colours, fonts, and usage guidelines.

Brand certificate

Generate an ownership certificate and legal pack for your logo — useful for trademark applications or proving provenance.

Upload your own

Already have a logo? Upload it directly instead of generating one. It will appear across your invoices, emails, client portal, and forms.

Tips

Use the accessibility checker to ensure your logo has sufficient colour contrast — especially important for signage and print.

Export at least an SVG version (vector) so your logo scales perfectly at any size — from favicons to banners.

The keyboard shortcuts panel (? icon) shows time-saving shortcuts for power users.

If you upload your own logo, recommended dimensions are at least 800×800px for crisp display across all platforms.

Favouriting logos in Step 1 lets you compare them side-by-side before committing to one.

Your logo automatically appears on invoices, emails, forms, and the client portal once saved.

Interactive demo — Logo Studio in action

🎨

Logo Studio

Step 1

🏢

Ted's Dog Boarding

6 logos generated
All
Modern
Playful
Elegant
Minimal
92
❤️

🐾

Ted's Dog

Montserrat · Modern

87

🐕

Ted's Dog

Playfair · Elegant

78

🏠

Ted's Dog

Poppins · Playful

95
❤️

🦴

Ted's Dog

Inter · Minimal

84

❤️

Ted's Dog

Lora · Classic

89

🌿

Ted's Dog

Raleway · Natural

📊 Quality scores shown · Logo selected — click to customise


Learning Hub • Brand Centre

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